Article : Attention Adult Content Providers! Attention Adult Content Providers! Looking for another way to make extra money off the videos you've already produced? Well who isn't? Of course the DVD market is exploding with content available in adult stores, rental places, and even mail order catalog sales. But it would be foolish to ignore the every growing on-line marketplace. The Internet is the way people communicate these days because of its speed, convenience, and ability to reach out to virtually anyone, anywhere in an instant. So, in this high tech, information age, shouldn't porn be as readily available? Well anyone who has been on-line knows the Internet is already swimming in porn, but most of the free stuff is low budget and low quality. To get to the good stuff, it usually requires fans to pay expensive monthly fees to join a website, and they are billed crazy amounts of money, if they use the site a few minutes or many hours a month. There has to be a better way to get porn on the Internet right? Well there is, and it is called Video on Demand. And as a content provider, there are several reasons why you should look to VOD as an additional way to market your current video library to earn extra cash and get instant feedback on which titles are among your most popular. And once you decide that VOD is right for you, there are several tips to help you maximize your potential income! Video on Demand is effective for a few reasons. It is available 24 hours a day, 7 days a week. It is private; no one else has to know what you are watching. VOD leaves no history on your computer as the movies are not archived on your PC. It is highly affordable as you are only charged for what you watch. The largest video on demand sites do not feature recurring billing, meaning if you don't like what you see, you are never charged again. However with so many movies waiting in one place, how does a studio get their content front and foremost to the customer's attention? Every VOD site works a little different, but for example, let's focus on XonDemand (www.XonDemand.com). With over 50,000 movies on their site, and new content arriving daily, it is impossible for someone to watch it all. This is why it is important to keep your movies as fresh as possible. New studios getting into VOD for the first time, tend to be so excited about the idea, they just box up a ton of movies at once and ship them out in a giant package. While in theory this might seem like a great idea, it is actually not the best way to get started in the world of video on demand. Here's why a large shipment isn't as effective as smaller, consistent deliveries. Let's say Red Light District wants to provide a new VOD company with 100 of their titles at once. All 100 will enter the website at approximately the same day as most video on demand companies just enter new content as they receive it in house. Which is great for a little while as your titles will be all over the new releases section of the site. But, as other studios start to send in movies, your titles will slowly lose their position at the top and start to be pushed further back on the new release section of the website. This of course does not mean no one will find your movies after a while, but for people looking for only new releases, it will make it more difficult. And let's be honest, that is where a lot of people head when checking out websites with so many movies. So instead, what is much more effective, would be to take that same shipment of 100 movies, and mail them out let's say over 5 months in a row with 20 titles at a time. It's still the identical amount of content, but as the older titles get pushed back off the new release pages, the next batch of DVDs will show up on-line to get your name right back in front of people's eyes again. More frequent shipments of smaller numbers of movies are far more effective than just one large shipment. In addition, if you are a studio that has a lot of new releases per month, don't send them all at once. Even if you just send them a few at a time every couple of weeks, it is better than sending them all at once. Again, it is all about getting the most traffic, and the best way to do that is to keep your movies in the new release section of a Video on Demand site as long as possible. Ok, so now you know how to get your movies to the eyes of the costumers on-line. But is there more that can be done? Sure! In a traditional DVD sales setting, a person interested in your content can really only judge it off the box art. Sometimes that is just not enough to convince a potential buyer that your movie is of the quality they are expecting to get them to commit to a purchase. However, video on demand sites are able to offer completely free preview clips, right on the website. Featured directly on the home page, in custom theaters, hosted galleries, and more, having your content selected for free preview clips can really open up new eyes to your videos. These short clips, usually under a minute in length, are just enough to get the attention of web surfers without giving away too much. The goal is simple, give them a little free taste and they will want to buy more. Just like how when you get a free sample of cheese (for example) in a supermarket; the goal is to have buy more once you see how good it is. The same logic applies here. Video on demand sites have the ability to preview your titles, as well as feature them in specific theaters that cater to target audience. The more targeted your audience, the higher it converts to sales. So by partnering with a Video on Demand site that will turn your movies into free clips, you just increased the amount of eyes likely to sample it, and hopefully return and pay for more! Putting free clips on the website is great, but how about if it is even taken one step further too? Well XonDemand has come up with an exciting way to get your content in front of even more folks thanks to a new program they recently launched. Simply put, they send out monthly e-mail newsletters to their thousands of affiliates. Contained within each letter are pre-made links to select high quality free clips that are ready to be added to any affiliate website in an instant. So even webmasters that don't produce their own content can now promote your titles via free clips and by practically doing the work for them by e-mailing them links in a regular manner, they can quickly and effectively features movies previews. Once again, the right clips used on the right websites are high converting and often help generate returning customers. And as more newsletters are sent out, more clips will be featured in as many different genres as possible to help promote studios from all areas of the adult spectrum. Well, hopefully these suggestions and tips will help you take the leap into the ever growing world of Video on Demand. Remember, VOD should not replace your other methods of selling content. No one here is saying that. Rather, Video on Demand should be used as an additional way to gain exposure for your content among the thousands of other studios out there. The more eyes you get to discover your line(s) of movies, the more likely someone is to make that all important first purchase. And with video on demand being right there 24 hours a day, 365 days a year on your PC, you never have to worry about a hot video selling out, a store being closed, or someone simply being embarrassed to pick your title off the shelf. Plus older titles can be features alongside new releases, so no title needs to go to waste. If you produce your own content, you really can't afford to miss out on the revolutionary new way of streaming movies on line with Video on Demand. The future of porn is here now, don't be left behind!   For more information contact Rob Hoover 1-800-347-8884 x117 Rob@XonDemand.com ICQ# 141219478